News

The Manchester International Festival (MIF) 2021 provides a platform for artists from around the world to showcase their innovative and forward-thinking work. The Events Structure was called in by our client Fisher AV to make the Selfridges X MIF stage with one of our Gallery customised containers.

On Saturday, 26th June, The Events Structure headed to Edinburgh for the British and Irish Lions v Japan tour opener. Just as remarkable as the match itself was our Impact Container Bar hired by The Famous Grouse.

Most brand activations utilise social media in some shape or form, but as people spend more time on social media, we have seen a visible increase in clients and prospects enquiring about hiring an event shipping container conversion for experiential marketing activities to complement and accelerate their online efforts.

Today, Tuesday, 8th June 2021, #LionsDen connected by EE returns. Live on YouTube, Twitch and other social media channels every day from inside the England camp #LionsDen will broadcast exclusive content for the ultimate online fan experience during the much-awaited UEFA Euros 2020.

Earlier this year, our Ranger self-drive exhibition unit began its tour with Kirklees Council, working as a mobile collection point offering free Covid-19 home testing kits to the local community in a bid to mass test and reduce infection rates.

On Saturday, 29th May 2021, Manchester City faced Chelsea in the UEFA Champions League Final at the Estádio do Dragão stadium in Portugal. For the occasion, the Manchester-based football club's production team used our Mobile Studio exhibition trailer to live stream their matchday show build-up.

With Summer around the corner, and the festival and outdoor event season nearly upon us, we have seen an influx in enquiries for our shipping container bar fleet for bar and catering festival activations.

Due to their flexibility and affordability, our self-drive exhibition units are one of our most popular products available to hire. But did you know, we now offer our Ranger model in left-hand and right-hand drive, to help power your UK and European marketing and events tours with ease.

The next phase of the "Roadmap Out of Lockdown" is due to commence next week, 17th May 2021, where indoor venues and hospitality will begin to open to the public. So, what better time to introduce a new cluster to our customised container fleet?

When launching a new product, service or campaign, there's no better marketing method than taking it directly to your audience. A roadshow allows you to travel to different locations and show how the product works while answering any queries.