News

From recent discussions with clients, it has become increasingly obvious that finding the optimal locations for customer engagement is the key priority for most businesses when planning their experiential tour or roadshow.

As British Summer Time arrives, our attention shifts to the busy summer events season. The summer festival calendar is also longer than ever before, with many events taking place from May until well into September.

Over the last few years, we have seen a significant increase in the number of brands running pop up stores and limited timeframe experiences.

At The Event Structure, we aim to provide quality event solutions that cover all of our clients’ communication objectives.

Take a look at what we took away from the Event Production Show last week, and see how our exhibition units could improve your experiential campaigns.

Choosing the structure that’s right for you can be tricky, so to help you decide - we’ve selected six of our favourites, suitable for all kinds of events.

It is common for businesses to work with a number of different outlets in order to put on their events but is this really necessary? Do you really need a number of separate teams to coordinate each individual event you’re attending?

As we start planning for a new event season we have been experiencing increased demand for more flexible, inspirational, dynamic and exciting communication spaces from our clients.

Recently we have spent some time reading and digesting Event Magazine’s Brand Experience report, which has given us fascinating insight into what brand experiences will look like in 2015 and beyond.

The New Year offers a whole host of new and exciting event industry trends for us to incorporate into our strategies over the next twelve months.