Are you looking to re-engage with your existing customer base? Perhaps your pipeline has reduced since the pandemic, and you are looking for a sales boost? Maybe you have a new product to launch, but no exhibition to attend?
After an unprecedented year, you might feel any event planning is unrealistic. But roadshow tours are the most reliable, effective and efficient face-to-face option, helping you achieve your event goals, giving you the ability to plan your 2021 marketing with confidence.
Exhibition trailers are the best way to get in front of your audience in 2020
Roadshow trucks, exhibition trailers and mobile showrooms are the best way to get in front of your target audience in 2021 and have face-to-face interaction with customers.
Exhibition trailers offer a Covid-secure environment as the latest government guidelines, social distancing, and impeccable hygiene can be effectively factored into the vehicle layout and customer journey from the off-go, such as the monitoring of guest allowances and the implementation of hand sanitiser stations being as standard.
Further, unlike traditional brick and mortar venues, roadshow trailers can be re-routed at a moment's notice, meaning you can change locations should there be a local lockdown as we have seen in 2020. With exhibition trailers, you have full control, eliminating all worries.
Need your exhibition trailer before 2021?
Exhibition trailers have a fast turnaround, allowing you to activate your campaign quickly. Once your trailer is fitted out, it can be deployed straight away. Simply drive to your chosen location, and set-up. Only one person is needed on-site and the average set-up tome of an exhibition trailer is just two-hours.
Will Brexit effect your 2021 roadshow?
Brexit also poses another challenge for 2021 roadshows, particularly, European roadshows that require travel between Britain and Europe.
At The Events Structure, we're part of the Roadshow Group European network umbrella, who have offices in nine European countries. This network will ensure your 2021 roadshow will run smoothly and effectively between the UK and Europe, no matter the impact Brexit may have on the British borders.
If you're planning a roadshow tour for 2021, there's not a day to waste. Build your campaign with insight from the roadshow experts at The Events Structure.
For more information on planning your 2021 roadshow, roadshow trucks, exhibition trailers, mobile showrooms, self-drive exhibition units or event shipping container conversions, call us on 0161 821 1010 today.