Here at The Events Structure we’d like to give a big congratulation and best of luck, to our client Tonic Agency for being nominated for a RAD award for Candidate Interaction (Including Gamification, Competitions) tomorrow night (26th January)!
Tonic Agency worked on behalf of The British Army for their campaign ‘With Heart and Mind’. In support, we provided Tonic Agency with two of our bespoke marketing platforms - the Momentum and the Enterprise exhibition units. These state-of-the-art vehicles visited university campuses across 20 locations across the UK to offer information and guidance to graduates on the career opportunities that The British Army provides.
The article “The Event Trends That Will Shape Your 2017: Over 50 Expert Predictions” from Eventbrite discusses the upcoming 2017 trends that will appear within the events industry. An expert prediction from Jason Allan Scott from The Eventrepreneur claims “virtual reality (VR) and augmented reality (AR) will transform the way individuals interact with each other and with software systems creating an immersive environment that will bleed into immersive events”
Our state-of-the-art exhibition units allowed Tonic Agency on behalf of The British Army to utilise virtual reality (VR) technology to create an immersive and interactive experience for the public to test out a virtual obstacle course and bleep test. This offers a unique and exciting way to engage with potential recruits to give them an insight into The British Army life. It was proven to be a huge success with the public, as can be highlighted through a nomination for the RAD award!
If you like the look of our exhibition trailers and want to find out more, give us a call on 0161 821 1010 to talk through the range of promotional vehicles that would be best suited for your business.