With the UK’s festival season just warming up, we were delighted to be part of Demon Dayz, a new one-day festival curated by Gorillaz co-founders Damon Albarn and Jamie Hewlett.
The one day extravaganza took part at Margate’s vintage theme park Dreamland and featured a host of musical talent from the headline act Gorillaz to Iceland’s Fufanu and Jamaican MC Popcaan.
The Events Structure worked with Push UK on behalf of their client Hennessy to create a popup bar area with an adjoining container which would act as a photo-booth area.
The brief was to provide a space for Hennessy’s “Blend the Unexpected” pop up bar. This was an area where festival goers could come along and experience some of Hennessy’s finest Cognac cocktails. So we supplied our very best Statement Plus Container which also had an upper deck for VIP’s to party and enjoy the festival in style.
Much like the main event itself, the aim of the pop-up bar was to provide a daring and conceptual experience. The drinks menu featured a variety of Hennessy based cocktails including a concoction of three famous drinks blended into one, a “surprising” white balsamic vinegar-based cocktail and another that changed colour as it was poured.
At The Event Structure we know that the end client Hennessy has a long and rich history of supporting events that dare to be different and push the boundaries. So with that in mind we made sure that our containers stayed true to the brand values. Our container was designed with a matt black finish and white lettering to give a high end look for this premium brand. We wanted to make sure that the popup bar and adjoining Photo Booth were indicative of the Hennessy branding as well as sharing a strong brand message.
Can we help turn your next event in to something special? Head to the main section of our website to view our range of upcycled shipping containers and other premium units available for hire. Or if you know what you want, just pick up the phone and call us on 0161 821 1010 to get your next space booked.