James Latham, a prominent distributor of decorative panel products in the UK and Ireland, is backing EGGER, one of its top melamine, laminate and edging brands, with a specially curated roadshow to promote the release of EGGER's latest collection, EGGER 24+.
The nationwide tour takes place throughout March and April. Our Discovery exhibition trailer provides the backdrop to the event, helping highlight EGGER's innovation, creativity and versatility as a leading building product manufacturer. It will also underscore the importance of James Latham as a key distribution partner for EGGER since 2002, showcasing the mutual benefits for existing and potential customers.
The Discovery exhibition trailer has been branded internally and externally with specially curated displays throughout the vehicle, samples, and opportunities to meet the EGGER team and discuss individual project requirements.
The roadshow tour started on Tuesday, 12th Match, at James Latham Belfast depot. The trailer will travel to eight selected James Latham sites across the UK, providing customers with a unique opportunity to experience the quality of the new finishes firsthand.
The EGGER 24+ Roadshow will stop at 8 James Latham depots throughout the tour:
- Belfast: 12th March
- Hemel Hempstead: 19th March
- Scotland: 4th April
- Leeds: 8th April
- Thurrock: 10th April
- Fareham: 16th April
- Leicester: 17th April
- Yate: 18th April
Discovery: the perfect roadshow trailer for product showcase
Discovery is a 13.6m state-of-the-art exhibition trailer, boasting impressive internal exhibition space, ideal for delivering an immersive showroom for product showcasing. The space comfortably accommodates up to 40 guests for a seated presentation or 80 standing.
The stepped deck and balcony entrance of the Discovery exhibition trailer extend the brand experience, allowing for the greeting of guests. The vehicle also features a kitchen with running water, a microwave, a refrigerator and a three-zone air-conditioning and heating system.
With a contemporary and spacious feel, the Discovery exhibition trailer makes an impact wherever it goes. Further, the exhibition trailer requires a base build time of just 1 hour.
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Let us plan your 2024 in-person product showcase roadshow together. For more information on our exhibition trailers, shipping container conversions for events, promotional vehicles or mobile showrooms, please contact The Events Structure team on (0161) 821 1010.

