Commercial electric vehicles are fast becoming mainstream across the UK, not least since the Prime Minister announced in October 2021 that the UK will set a Net Zero greenhouse gas emissions target into law, eradicating the country's net contribution to climate change by 2050.
At the same time, more and more companies are making a conscious decision to become more sustainable and reduce their carbon footprint. A 2022 study found that 87% of companies worldwide planned to increase their investments in sustainability in the next two years.
As the business world moves to greener solutions in-house and on the road, now is the time to explore the possibility of switching to an all-electric roadshow to power your next campaign.
Here are just some of the benefits of hiring our all-electric E-Ranger promotional vehicle:
Zero emissions
The major benefit of switching to the all-electric E-Ranger promo vehicle to power your roadshow campaign is there are zero emissions.
The innovative technological developments in the E-Ranger electric exhibition unit mean zero tailpipe emissions from the vehicle. Further, significantly less CO2 emissions are made over the vehicle's lifetime compared to similar-sized petrol and diesel promotional vehicles.
Helps improve air quality
Almost 2,000 locations in the UK are above the World Health Organisation (WHO) maximum limits for air pollution, and there are places in the UK where air pollution is three times higher than the WHO limits.
By switching to an all-electric promotional vehicle for your roadshow campaign, you're helping improve the air quality in the towns and cities you visit, helping make the streets cleaner and a better place to live for clients.
Influences buying decisions
A 2021 survey conducted by Gallup found that in the past five years, 85% of consumers have shifted to purchasing products that are produced sustainably, with less of a negative impact on the environment. 34% are willing to pay more for these environmentally conscious products.
As sustainability and climate change are topics important to people, an all-electric roadshow trailer could play a significant role in influencing your customer's buying decisions. An all-electric promotional vehicle could sway potential consumers to purchase from you over competitors.
Attracts employee talent
Companies without sustainable practices are also less desirable to workers. IBM Institute for Business Value found 71% of job seekers said they desire to work for environmentally sustainable companies in 2021.
If your roadshow is part of a recruitment campaign, the E-Ranger could influence talent to apply for a position. Even if not actively recruiting, an all-electric roadshow may inspire a candidate application in the future.
Creates positive PR
Moving your roadshow campaigns to an all-electric vehicle such as E-Ranger will demonstrate your business's commitment to leading the way in tackling environmental issues, placing you above competitors and capturing the hearts of customers.
As such, all-electric roadshow campaign can be part of a bigger overall positive PR story, further impacting client, customer and employee relationships.
Helps cut noise pollution
Electric promotional vehicles such as E-Ranger are far quieter than conventional vehicles. Driving electric creates a more peaceful environment, helping cut noise pollution, especially in cities where traffic congestion is high.
Cheaper campaign costs
Costs are significantly lower with an electric promotional vehicle than those incurred by petrol and diesel. According to the British Vehicle Rental and Leasing Association, running an all-electric vehicle is between two to four pence per mile. More traditional exhibition units cost between ten to fourteen pence per mile.
Therefore, by switching to an all-electric promotional vehicle such as E-Ranger, you can save 80-90% of ongoing fuel costs during the roadshow campaign duration. This is a great saving, particularly for longer campaigns.
With sustainable cost savings during the roadshow duration, a positive PR image and the ability to demonstrate an ongoing commitment to sustainability, there are considerable benefits to hiring an all-electric promotional vehicle for businesses to consider.
For more information on our 100% electric promotional vehicle E-Ranger or another self-drive vehicle, shipping container conversion for events, event trailer, roadshow truck or mobile showroom, contact The Events Structure on 0161 821 1010.